Pivotal Insights

27 Aug

Why Pivotal?

September 11, 2024
By Stefan Zanetti
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"Start With Why" Simon Sinek proposed in his 2009 bestseller. So why Pivotal? Since 2001, I have launched four tech companies. All of ...

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14 Aug

On VC-Investments, and on Being Part of The Stuck Majority

October 1, 2024
By Stefan Zanetti
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In the tech industry, adjusting course is more the rule than the exception. Ninety percent of VC-backed startups veer off their initial...

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12 Aug

What Recent Research Says about Pivots

August 30, 2024
By Stefan Zanetti
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Research on the topic of pivots has been intensified in the past years. Some of the more recent findings are: A. Flechas Chaparro an...

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09 Aug

Nine Well-Known Digital Pivot Cases, plus Learnings from a Chewing Gum Case.

August 29, 2024
By Stefan Zanetti
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Slack is one of the most cited pivot cases. But also many succesful digital companies and platforms arised from a pivot, and they made ...

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02 Aug

What is that Term Pivot all About? – A Definition

September 2, 2024
By Stefan Zanetti
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Pivoting is a hot topic right now, but what does it actually mean? The term "pivot" comes from the French word "pivoter," which means ...

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