Stefan Zanetti
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Case Study

18 Jun
Case Study, Knowledge

The E3 Framework — How to Regain Strategic Focus in Just 5 Hours

  • June 19, 2025
  • By Stefan Zanetti
I’ve watched too many good teams lose momentum — not because they lacked ideas, but because they kept guessing their next move. Drownin...

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14 Jun
Case Study, Knowledge, My3Cents

My 3 Cents on Pivots: Honest Lessons from the Messy Middle with Maren Schlieper

  • June 19, 2025
  • By Stefan Zanetti
Founders love talking about scale. But let’s talk about the “messy” middle — the rebuild. That’s exactly what my new interview serie...

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12 Jun
Background, Case Study, Knowledge

Why SaaS Is Breaking — And What Comes Next: The Rise of RaaS (Result-as-a-Service)

  • June 19, 2025
  • By Stefan Zanetti
I’m seeing it everywhere: the SaaS model is starting to crumble. Customers don’t want just another “software.” They want results. And t...

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30 May
Case Study, Knowledge

How Switching to a Managed Services Model Reignited Growth at ACME2

  • June 19, 2025
  • By Stefan Zanetti
Speaking of Pivot Patterns: How switching to a managed services business model re-ignited growth at ACME2. I just wrapped up a 6-mon...

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10 Mar
Background, Case Study, Knowledge

Finding your pivot paths, fast: What the ACME1 team said about the workshop, in hindsight.

  • April 23, 2025
  • By Stefan Zanetti
  • 29 comments
A week ago I posted how we identified 3 immediately relevant pivot paths within one 5 hours workshop for a real company, called “ACME 1...

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05 Mar
Case Study, Knowledge

How we found 3 immediately relevant pivot paths for a stuck company — within a 5-hour workshop

  • April 23, 2025
  • By Stefan Zanetti
  • 0 comments
I just wrapped up a workshop with a tech startup that hit a flat growth phase. Let's call that company ACME 1. The management tea...

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22 Feb
Case Study

Tech founders: Here are five pitfalls you should avoid in a pivotal situation

  • April 23, 2025
  • By Stefan Zanetti
  • 0 comments
100 days ago, I announced my newest venture, Pivotal AG. Since then, I’ve had almost 100 initial calls with tech founders in critical ...

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25 Nov
Case Study

What if a failed online game sparked one of the fastest-growing software companies?

  • December 5, 2024
  • By Stefan Zanetti
  • 0 comments
In 2012, there was a game called Glitch. It was the brainchild of Stewart Butterfield, a tech visionary who had previously founded Flic...

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17 Oct
Case Study

The Definitive List of Succesful Pivots

  • October 24, 2024
  • By Stefan Zanetti
  • 0 comments
his spring, Lenny Rachitsky published "the definitive list of successful pivots". While you could question how definitive this list ...

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09 Aug
Case Study

Nine Well-Known Digital Pivot Cases, plus Learnings from a Chewing Gum Case.

  • August 29, 2024
  • By Stefan Zanetti
  • 0 comments
Slack is one of the most cited pivot cases. But also many succesful digital companies and platforms arised from a pivot, and they made ...

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